✦ According to Avery Dennison’s Jordan Leach, Business Director, Graphics Solutions, Australia and New Zealand and ASEAN, the company is leveraging its expertise in materials science to push the limits and ultimately give the Red Bull Ampol Racing team a winning advantage at the 2023 Supercar Championship.
“We are excited about the new livery. The high-quality matte finish is striking, lightweight, and more advanced than before,” said Jordan.
Triple Eight Race Engineering, the team behind Red Bull Ampol Racing, has been a valued partner of Avery Dennison for over 12 years. Working in close collaboration, Avery Dennison continually makes improvements to its wrap films, pushing the boundaries of quality, performance, durability and ease of application every season.
“Our new Gen3 Camaros features more complex curves and deep recesses that require careful attention during the wrapping process,” said Jamie Whincup, Managing Director, Triple Eight Race Engineering. “We are thrilled to collaborate with Avery Dennison again for this season. Incredibly durable, the overall look is not only flawless but also spectacular.”
For this year’s season, the team’s Gen3 Chevrolet Camaro racing cars are wrapped with Avery Dennison MPI 1105 digital print wrapping film, a premium high gloss cast film with stunning printability, maximum durability and superior 3D conformability, for complex surfaces with curves and recesses.
The MPI 1105 uses Easy Apply™ RS technology to ensure the same application speed and convenience as the renowned Avery Dennison Supreme Wrapping Film. The digitally-printed images are protected by the Avery Dennison DOL 1480Z Matte overlaminate, a premium quality, flexible cast vinyl protective overlaminate film with extreme conformability that supports highly demanding graphics applications. Additionally, the highest wear sections of the cars are protected from the intense conditions in each race using the Avery Dennison Supreme PPF Xtreme series. The paint protection film's next-generation technology delivers impact, scratch and stain resistance with enhanced self-healing and comes with the benefits of optimised installation and an extended warranty.
Get an exclusive look behind the scenes at their collaboration in the high-performance world of racing at https://avydn.co/3FR32Bp.
Learn more about the Avery Dennison products for Red Bull Racing’s 2023 livery at https://graphicsap.averydennison.com/en/home/promotions/red-bull-ampol-racing-2023.html
About Avery Dennison
Avery Dennison Corporation (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products and solutions, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. The company employs approximately 36,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at www.averydennison.com.
A segment of the Avery Dennison Label and Graphic Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit graphicsap.averydennison.com.
Avery Dennison® is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs, and codes or service programs are trademarks of Avery Dennison Corporation. Certain third-party trademarks and trade names used herein are the property of their respective owners.
About Triple Eight Race Engineering
Triple Eight Race Engineering marks its 20th anniversary season in the Supercars Championship in 2023 off the back of one of its greatest years. The team swept all of the championship’s major silverware in 2022: Shane van Gisbergen romped to the Drivers Championship and Bathurst 1000 with Garth Tander, while Triple Eight won the Teams Championship aided by rapid rookie Broc Feeney. The team also won the 2022 Super2 Championship with young-gun Declan Fraser. An offshoot of a title-winning British Touring Car Championship team of the same name, Triple Eight’s record is unmatched in the championship’s modern era. The team have amassed 10 Drivers Championship victories, along with 11 Teams Championships and nine Bathurst 1000 wins.
Learn about Avery Dennison:
Advertise with Brilliant-Online
✦ Brilliant-Online is the only publication that offers a single interactive multichannel advertising package.
✦ The purpose of Brilliant-Online is to push for a better world in the digital era.
✦ Brilliant-Online is an empowering read for progressive individuals and dynamic businesses.
✦ For all enquiries about advertising with Brilliant-Online, please contact us here.
Comments